Criteo AI Lab
Structure and Areas of Expertise
The Criteo AI Lab focuses its work around two complementary axes to optimise large-scale online advertising technologies: engineering and research in machine learning (ML).
Application Areas and Challenges
- ML Engineering: Deployment of low-latency infrastructures (capacities for responding to hundreds of millions of requests per second) and massive data processing (multiple petabytes) for scoring, prediction, and real-time filtering.
- Applied and Academic Research: Development of advanced algorithms covering click prediction in less than a millisecond, repeated bidding theory, reinforcement learning for targeting, and offline evaluation metric definitions.
Criteo AI Lab : Centre de recherche en machine learning appliqué à la publicité numérique.
Cet article est rédigé par Blaise Grenier, Journaliste reporter d'images et auteur. Découvrir le parcours de l'auteur et la charte éditoriale »